Hi! I'm Kiril Stanchev, an ambitious creative passionate about combining strategy and creativity in digital marketing and branding to create impactful, engaging, and consistent content and narratives through storytelling.

I'm drawn to the intersection of storytelling, creative direction, and brand strategy, not just in theory but in how real-world campaigns emotionally resonate. I’m fascinated by how something as subtle as pacing, tone, or visual sequencing can shift perception. I’m driven by the ‘why’ behind what captures attention and sticks.

In 2024, I moved from Bulgaria to Sweden to study Marketing Management, a step that reshaped how I think, create, and communicate and encouraged me to embrace fresh perspectives and new challenges.

In my free time, you’ll probably find me immersed in my biggest source of inspiration — music, which often ends in spontaneous brainstorming, or relaxing with some Animal Crossing and Sims.